Best Logo Design Trends: Rounding Up 2013 Until Today


A logo design can be thought of one of the place which resembles a bit too simple in layman’s eyes. However, in its implementation, it can be quite hard if it isn’t correctly designed. The topic of emblem involves everything and anything about catching attention. It turns into a massive challenge for the emblem designers to successfully mould the emblem by taking each of the vital elements of their brand identity and implement it to catching everyone’s interest.

The major trick of constructing a logo is about producing one that will endure for ages and ought to get etched in the minds of their target market even when the business meets its passing. This guide would take up a few of the components that are shown to be widespread from the logos made in 2013. Becoming familiar with these components ould allow you to prepare for the next several years.

The Components That Have Changed the Appearance of Logo This Year

The Finer sides of Fonts

If you’re heavily into Logo Designs, then you’re expected to know about the font types. A number of the most frequently used fonts for logo design are Lucinda, Tahoma and Verdana however they aren’t the sole one. There are a range of fonts that are regarded to be utilized this season. The logo design for Yahoo presents fonts such as Optima, which completely changes the organization’s outlook. You’ll also find the newest fonts for logos on line like the Aesthetique in addition to the Operator. The most well-known fonts that have utilized for Logos this season until today comprise the likes of Fiddle, Songbird, Axe and Anguilette. A comprehensive study on the internet will be able to help you to find not just the stated ones however more Logo design.

The face of Logo

Hand drawn illustrations are making a comeback this season. Gone will be the days when designers employed the inventory illustrations and photographs to think of a replica referred to as a logo. This season has witnessed particular changes from this view. Logo Designers across the globe are utilizing especially designed illustrations to think of mind-blowing logos. These trademarks have helped in bringing out the psychological appeal from the ideal target market.

The trademarks are broadly affected by the ads they represent. They have more influence on the target market than those being made with using stock images.

Using Colour and colors

This specific year concentrates more about the brightest and boldest of those colors and tones. The most important intention of the emblem designer would be to make use of specific colours that would catch the eye at a jiffy. The colours this season concentrated on this of the brand colour. The major emphasis was to utilize a color that may carry on to the new identity of the targeted item.

Introducing Flat Design Logo

This season could be termed as the year of their apartment layout. Together with Windows introducing Flat layout with Windows 8, Apple accommodated the exact same fashion with iOS7, the emblem layouts are in for a severe change. Every third party program programmers are adapting their emblem to this Apartment change. Logo designing is moving back to the fundamental with colours and fundamental geometric shapes. The forthcoming 2018 Olympic Games emblem is the best illustration of that.

Logo Designs throughout Initials and Clipboard

Simplicity is the center of the issue using the Logo design fad. The emblem design utilizes either the initials or among the significant letters of this brand. It has grown into among the easiest and the easiest way to communicate the new to the ideal target market. The logo for its famed TV series, Master Chef conveys only that.

‘Here’ states that the Logo

The ‘Here’ navigation symbols that are broadly utilised in the digital maps have been the in-thing this past year. Folks just love to find that the ‘Here’ emblem even in the newest logos that caters into a cake store or a photograph studio. The symbol itself verifies the location where the item from the emblem is found. You may always check the emblem of Brandforma to observe the usage of the ‘Here’ emblem.

Ribbons, Folded Layout and More

How do you display dynamism in any emblem? Logo designers of 2013 have produced a very smart way. The ebb and flow of a specific brand can readily be expressed by using ribbons or folded layout. The usage of ribbon may impact the target market from many viewpoints. The ribbon reflects the organic flow of adaptation and movement that aptly describes several businesses from the current times.

There have been cases when emblem designers have used fashions like serrated edges, program shop affects, transparent overlaps in addition to changing focus in their emblem designs during this season. As we reached the last quarter of this year, we must hold ourselves back to find out what another year has in store for us.

How To Build Your Knowledge In Digital Marketing With Online Courses, Easy Steps To Follow


Finally I found a way to convert my knowledge in traditional marketing into digital marketing skills.

You will be surprised if you know how easy and fun it is.

I want to take you through my personal experience, it won’t be long, don’t worry.

I came from Italy two years ago, after I finished my degree course in marketing.

I wanted to find more job opportunities in England, because I think here every business is marketing orientated and as you can’t do marketing without knowing English.

I though that with my degree I could find some profession in marketing video marketing.

Although I have done many job interviews with different companies and agencies I didn’t find the right role for me.

I realize that, the skills that the companies wants now are different from the skills that I have learnt during my degree course, for the reason that all the companies are digital orientated.

I decided then to find a way to learn how to get into digital.

I am going to share with you how to switch your knowledge from traditional into digital, all the information I give you come from my personal experience, so are already tested.

So let me give you a quick guide on how to covert your traditional marketing education into digital.

When we are done you will know exactly how to start looking for a real improvement in your career. Ready? Let’s start.

Step 1

Search on Google for a course that allows you to learn both theoretical and practical knowledge.

With a Google search with the right keywords you will find a lot of courses, for example you could search for ‘digital marketing course plus internship’, or ‘digital marketing course for graduates’.

When you think you found the course that fits for you, read some reviews to make sure you are doing the right choice, you can call their costumer service to let them explain how the course is structured.

When you find the course that satisfy your needs you can start to convert your traditional skills into digital skills.

Based on my persona experience, I found the ‘ Osborne training’ digital marketing course, it was exactly what I was looking for, a course organised in two sections, the live class section and a period of internship with a digital marketing agency.

Step 2

When you start the course you will understand the difference between digital marketing and traditional marketing, exploring the basis of digital marketing and the main tools to become a digital marketer.

According to my experience after the course enrolment I started the online live classes with a private tutor who guided me from the marketing basis to the search engine marketing, digital marketing tools to advertise a company and the marketing strategy to build a business.

I have learnt how to use tools such as Google AdWords, Google AdSense, Facebook Ads and how to create and send marketing e-mails.

With the knowledge of this tools you can now boldly get into the digital marketing world, the more you practice and the more you better understand how to deal with the different scenarios you would face.

Step 3

You’re almost done!

Now that you finally have understanding in how to use the main digital marketing tools, you are ready to use them.

How to start though?

Normally to use this tools you should have a business, a web site or a Facebook page that you want advertise.

The easiest way to start, if you don’t have a business to promote, is to create a Facebook page and try to build awareness of it.

Facebook offers a platform, called ‘Facebook advert manager’, to advertise your own page, business or website, it’s easy and fun to practice.

If you choose a digital marketing course which allows you to do an internship or a work experience, you could practice and be guided into the responsibilities.

Going back to my personal experience, after the theoretical part I have done the Internship programme, which consist in a period of 3 months work experience made up of doing the task that a digital marketer would deal on a daily basis routine.

Duties like managing a blog, developing and managing digital marketing campaigns to raise brand awareness, tracking conversion rates and making improvements to the website, designing strategies to drive traffic to the company website, utilising techniques including paid search, SEO and PPC.